Acceptable use policy

Last updated: 24 June 2026

This acceptable use policy ("AUP") sets out the rules for using the Voxora cloud phone system. It forms part of, and should be read alongside, our terms of service. By using the service you agree to follow this policy and to make sure your users do the same.

1. Prohibited uses

You must not use the service, or allow it to be used, to:

• Break the law. Carry out, support, or facilitate any illegal activity, or send or store unlawful, defamatory, or infringing content.
• Commit fraud. Engage in any fraudulent activity, including dial-through fraud, account takeover, payment fraud, or impersonating another person or organisation to deceive.
• Send spam or make unsolicited marketing calls. Make automated, bulk, or unsolicited calls, including robocalling and silent or abandoned calls, in breach of UK marketing and privacy rules. You are responsible for complying with the Privacy and Electronic Communications Regulations and for screening against the Telephone Preference Service where it applies.
• Inflate or pump traffic. Generate artificial, fraudulent, or revenue-share traffic ("traffic pumping" or "artificially inflated traffic"), including calls to international premium-rate or high-cost destinations designed to generate revenue rather than communicate.
• Spoof or misuse caller ID. Present false, misleading, or unauthorised calling line identification (CLI) information, or use a number you are not entitled to use, except where a valid and lawful presentation number is configured.
• Harass or abuse. Make threatening, harassing, abusive, or nuisance calls or messages, or interfere with others' use of the service.
• Compromise security. Attempt to gain unauthorised access to the service, other accounts, or any system or network, or distribute malware, or probe or test the vulnerability of our systems without permission.
• Overload the service. Place an unreasonable or disproportionate load on the network, or use the service in a way that risks degrading it for other customers.

2. Fair use of unlimited inbound

Where a plan or number includes "unlimited" inbound calling, this is provided for normal business use and is subject to fair use. It is not intended for non-standard use such as bulk inbound campaigns, premium or revenue-generating inbound traffic, call-centre auto-dialling at scale, or use that is not genuine business communication. If your usage is significantly outside normal business patterns, we may contact you to discuss it and, where necessary, apply reasonable limits.

3. Consequences of breaching this policy

If we reasonably believe you have breached this policy, we may, depending on the seriousness of the breach and acting proportionately:

• contact you to ask you to stop or correct the activity;
• apply limits to, or temporarily suspend, affected features, numbers, or routes;
• suspend your account; or
• terminate the service in line with our terms of service.

Where there is a serious or immediate risk (for example fraud, illegal activity, or a threat to network security), we may act immediately and without prior notice to protect our network, our other customers, and third parties, and we will tell you as soon as we reasonably can.

4. Reporting abuse

If you believe someone is misusing the Voxora service, or if you have received an abusive or fraudulent call you believe originates from our network, please report it to hello@voxora.co.uk. Please include as much detail as you can, such as the numbers involved and the date and time, so that we can investigate.

5. Changes to this policy

We may update this policy from time to time to keep it accurate and effective. Where a change is material, we will give you reasonable notice. Continuing to use the service after a change takes effect means you accept the updated policy. For the full agreement governing your use of Voxora, see our terms of service.